If you are going to cover a range of cards and styles you will have a range of target markets and you will market-specific groups of cards to the relevant target market. Knowing your target market also helps you with marketing. If you know who this demographic is, you are much more likely to be able to reach out to them directly with your marketing efforts.
What sets you apart from all the other card making businesses out there? How will you stand out? If you take a look at the successful handmade card sellers on websites such as Etsy, you will see that very often they sell into a tightly defined niche. This is useful in a crowded market. If you are worried about competing in a very general market, take a look and see if there is a niche you can break into. This can be what makes you unique, and set you up as one of the only businesses catering to that segment.
Before starting a handmade card business that uses artwork from another designer, be it in a stamp form or ready printed, check whether this artwork comes with a commercial use license or if you have to pay for the licensed image (once or every time it's used)? If you do have to pay for the image, make sure that cost gets factored into your pricing formula as you determine the per-unit cost of your cards.

Dear Britni, this idea is sooooo great! We don’t celebrate Valentine’s day but we will have our 18 th anniversary soon, and this will be a perfect gift for my husband! I really like having a basic idea but have to be creative how to realize it, Thank you very much for the idea!! I like your othe ideas too, but this was so great I had to write you :D! Keep up the good work, your website is fantastic! Greetings from Hungary! Reni
This card has optional greetings: Happy Mother's Day!, Happy Birthday!, Happy Spring!, Thinking of You!, Thank You!, Get Well Soon!, Happy Anniversary!, Happy Summer!, Happy Gardening!, Have a Nice Day!, Just Saying Hi!, Warm Wishes!, Congratulations!, Good Luck!, You're Invited!, Spring is in the Air!, Welcome Spring!, Happy Easter!, Happy Valentine's Day!, Happy Belated Birthday!, [No Caption]
On the Etsy homepage, potential buyers can type a "product description" into the search bar,[14] or, alternatively, they can "browse" through a list of options on the left side of the homepage, which includes Art, Home & Living, Jewelry, Women, Men, Kids, Vintage, Weddings, Craft Supplies, Trending Items, Gift Ideas, Mobile Accessories, and more.[15] Furthermore, buyers may choose from a list of categories by clicking on the "categories" link under "More Ways to Shop". This will bring the user to a page of over 30 categories, each containing subcategories.[16]
Dear Britni, this idea is sooooo great! We don’t celebrate Valentine’s day but we will have our 18 th anniversary soon, and this will be a perfect gift for my husband! I really like having a basic idea but have to be creative how to realize it, Thank you very much for the idea!! I like your othe ideas too, but this was so great I had to write you :D! Keep up the good work, your website is fantastic! Greetings from Hungary! Reni

Emailed, hand-delivered, or posted with a stamp, greeting cards are timeless expressions of thoughtfulness. Images and texts capture your message and speak for you in a personalized, custom greeting from our extensive gallery of selections. Every card is both printable and available to share online via email, Facebook or whatsapp and our Card Maker walks you through the simple process of using our template, step by step. Celebrate a birthday, congratulate an anniversary, express your thanks, say you’re sorry, or send caring thoughts for any holiday or occasion on the calendar from your computer, phone, or tablet. You’ll find designs and styles for every taste, and it’s easy to edit the text or write your own, add photos, and embellish with sticker images that match the mood of your card.
The Graphics Fairy is a resource for Home Decorators, Graphics Designers and Crafters. Find over 6,000 FREE Vintage images, Illustrations, Vintage Pictures, Stock Images, Antique Graphics, Clip Art, Vintage Photos, and Printable Art, to MAKE craft projects, collage, Mixed Media, Junk Journals, DIY, scrapbooking, etc! DIY and Craft Tutorials, and Home Decorating Ideas are offered as well. Daily vintage image downloads since 2007. Most are Jpegs, or PDFs, but there are some Vectors as well. As far as I know these are all Royalty Free Images that are in the Public Domain in the US. However I cannot guarantee that. Please see my Faq page to find info on copyright laws in your country.
Send your friends and family vintage inspired Christmas cards with style this year. Our luxurious photo cards were created exclusively for Minted by our talented community of independent artists. Each of our Christmas cards are fully customizable with your favorite family portrait and personalized greeting. Choose one photo or pick one of our multi photo christmas cards to showcase all your family photos. All of our Christmas cards are available on your choice of thick Signature paper, 100% recycled Premium paper, or Pearlescent paper.
50) Vintage Bathtub Printable. This fantastic vintage bathtub printable is from an 1897 catalog filled with plumbing supplies and fixtures. The black and white bathtub has claw feet and stylish stripes on it. There is a huge shower head and some lovely ceramic tile on the wall. Such a classic looking image, perfect to print and hang on a bathroom wall.
This card has optional greetings: Happy New Year, Kung Hei Fat Choi, Wishing You Happiness and Prosperity, Happy Spring, Welcome Spring, Celebrate New Beginnings, Hope Springs Eternal, Stay Strong, With Sympathy, Have a Peaceful Day, Happy Birthday, Happy Anniversary, Thank You, Thinking of You, Get Well Soon, Just Saying Hi, You're Invited, Good Luck, [No Caption]
Identifying your target market is key. Your target market is the group of people who will buy your cards. Getting the word out about your product is your marketing plan. Knowing your target market will help you define your prices and determine where to market your cards. For example, if you sell cards which will appeal to hipsters, your target market is going to be very different than if you are selling cards for a kid's birthday.

We've tested Mac greeting card software for over seven years and have spent another five years researching greeting card software for PCs. Recently, we spent close to 40 hours testing these programs, and based on our results, we think Canva is the best option. Canva updates its online platform regularly and gives you access to a large library of stylish, customizable templates. It’s also easy to use and navigate.  
Don’t know how, but I just came across your blog and I am having a ball looking around at all the wonderful images you have posted. You really inspire me, because I too am a country gal and from one country woman to another, you have great ideas and taste!! I want to thank you for all the “free bees”. You are very kind and generous. I have no doubt some of the things I see are going to end up in my home!

This card has optional greetings: Happy Father's Day!, Happy Birthday!, Happy Belated Birthday!, Have a Great Summer!, Warm Wishes!, Happy Camping!, Go on an Adventure!, Gone Camping!, Enjoy the Great Outdoors!, Good Luck!, Happy Retirement!, You're Invited!, Let's Go Camping!, Thinking of You!, Thank You!, Get Well Soon!, Just Saying Hi!, Have a Great Day!, [No Caption]


Find birthday cards for mom, dad, sisters, spouses, sons-in-law, nieces and so many other relationships. Any card will let the birthday boy or girl know you're thinking of them. Even if you live hundreds of miles away, try our Sign & Send service to have a handwritten signature added to any birthday card and mailed for you. If you need a little inspiration to get started, read some tips from Hallmark writers for what to say in a birthday card.
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