Before you start selling your handmade cards take a little time to plan. You need a business plan. Investing time in planning upfront can help you stay on track, meet your goals, and avoid any nasty pitfalls along the way. There are a number of elements you need to consider during the planning process. Where will you sell? Who is your target audience? What makes you unique? These are just a few of the questions you need to answer as you develop a roadmap for your business.

Think about the product that you are selling. Put together a product development plan that shows how versatile your idea is. Can it grow? Does that product spawn other products or idea that can potentially sell? While simply making some cards and putting them up for sale might prove successful, you will likely need more than the initial product. A product development plan will help take out the guesswork of how to make products that sell.


Cover Verse: For a wonderful Sister Hope the sweetest moments of your birthday live on as memories that warm your tomorrows... Hope each happy wish being made for you finds its way to your doorstep... Hope the dreams of your heart big and small all come true... Inside Verse: ...and hope you always know what a wonderful sister you are. Happy Birthday
What sets you apart from all the other card making businesses out there? How will you stand out? If you take a look at the successful handmade card sellers on websites such as Etsy, you will see that very often they sell into a tightly defined niche. This is useful in a crowded market. If you are worried about competing in a very general market, take a look and see if there is a niche you can break into. This can be what makes you unique, and set you up as one of the only businesses catering to that segment.
As of March, 2016, Etsy's top three competitors according to Hoovers Online are Amazon Handmade, Craigslist, and eBay.[91] Etsy has been compared to "a crafty cross between Amazon and eBay",[52] and to "your grandma's basement".[92] Etsy also has a number of direct competitors. DaWanda [de], based in Germany, closed in August 2018, ezebee.com, based in Switzerland, is a global competitor, but also caters to freelancers and professionals[93] Bonanza (formerly Bonanzle and 1000 Markets[94]) is based in the United States and focuses on clothing and fashion, Zibbet and Made It which are based in Australia, iCraft is based in Canada,[95] Artfire is based in the United States,[96] and Hello Pretty is an online craft marketplace targeted at South Africans.[97] Tindie is based in Portland, Oregon, and focuses on technology and electronics.[98] ArtYah is based in California, United States undergoing speedy growth and has worldwide sellers and consumers of handmade items, vintage and some craft supplies.[99]
If you are starting a business for the first time there's a wealth of support and information available including online groups. If you plan to sell on Etsy, you will find many tutorials available to get you started. You'll also find a wide selection of books published on the subject of running a successful handmade business. When looking at books, make sure you find books that are up to date. The market for selling handmade cards and other products is constantly changing. Another great option is online training and workshops. 
Etsy is popular as a side-business,[19] as well as a place to buy goods made from recycled and upcycled materials,[20] along with less expensive or more unusual versions of mass-produced items.[21] The unique nature of many of the items for sale is part of their appeal to some shoppers.[22][23] Product photos on Etsy tend to be editorial or artistic instead of commercial catalog style.[24] Sellers can add tags to their products to help buyers find them,[25] and buyers can choose to search for items available locally.[26] Etsy staffers publish lists of featured items.[27]
Canva is the best place to design greeting cards if you have a Mac, but you can also use it to create hundreds of other projects, including business cards, flyers, book covers and infographics. In addition to being stylish, Canva’s images are high quality – you can move them around and resize them to fit your design without causing pixilation or creating jagged edges. And if you can’t find the right graphic in its huge library or you want to share a personal photo, you can upload your own. However, Canva is missing some basic photo editing tools, including a cropping tool and a red-eye remover, so you need to edit your images before you upload them. Also, it doesn’t have templates for traditional multi-fold cards like those you find in stores. Instead, it has templates to create flat, postcard-style cards. Another potential drawback is Canva is a subscription service. However, it’s easy to cancel your membership, so depending on the scope of your projects, it can end up costing less than some of the other programs we tested. There is also a decent free version, though it includes limited access to graphics. The service’s excellent support pages make it easy to figure out which membership is right for you or your business – its support information is searchable and detailed.

On the Etsy homepage, potential buyers can type a "product description" into the search bar,[14] or, alternatively, they can "browse" through a list of options on the left side of the homepage, which includes Art, Home & Living, Jewelry, Women, Men, Kids, Vintage, Weddings, Craft Supplies, Trending Items, Gift Ideas, Mobile Accessories, and more.[15] Furthermore, buyers may choose from a list of categories by clicking on the "categories" link under "More Ways to Shop". This will bring the user to a page of over 30 categories, each containing subcategories.[16]
Whew, it feels like we just barely made it through the Christmas holiday season, but now Valentine’s Day is just around the corner! I made these ninja printable Valentine’s Day cards at the request of my seven-year-old son who asked if I would design “some valentines for boys – with no glittery hearts or love and all that girly stuff!” After reminding him that valentines cards are for Valentine’s Day and all, he finally relented and let me add a few hearts to the cards…as long as they weren’t glittery!
[Lyrics] Well butter my butt and call me a biscuit, you're lookin' better than a barbecued brisket. You're the cream of the crop and the salt of the earth so we're all celebratin' the day of your birth. You can charm the dew off the honeysuckle when folks are feelin' blue, you can make 'em chuckle. We'll be fancy prancin' until the chickens roost, until the cows are home and all the varmints have vamoosed. Now we feel plum tuckered from having so much fun, So you can stick a fork in us - it's lookin' like we're done. [Message] Happy Birthday
As we tested each program, we evaluated the quantity and quality of the graphics and templates it includes. To check clip art quality, we flipped, rotated, resized and recolored images. Both during the design process and after we printed our final designs, we made sure the graphics retained their shape and that they didn’t pixelate or have jagged edges. We also uploaded our own pictures to create personalized designs and to make sure the programs didn’t distort or corrupt our files.
Hallmark birthday cards cover every age or milestone—from the cutest cards for first birthdays to 100th birthdays, we have a card for that! You'll also be able to browse Spanish birthday cards (including Quinceañera cards), plus a host of other languages, including French, Italian, Japanese and even Braille. We have hundreds of birthday gift ideas, as well as a huge selection of colorful birthday gift wrap and fun birthday party supplies like napkins and candles, so if you know someone who has a birthday coming up soon, make Hallmark your one-stop shop for all things birthday—minus the cake!
Anymore, the price of a card can nearly equal a premium coffee, so “free” is a breath of fresh air, and you won’t encounter fine print exceptions or surprise fees. Complete your Printable Card project using your home printer or send your creation as an eCard from our site via email or Facebook from your computer, phone, or tablet. You can even download the image or PDF file and save it to portable storage media, if you’d like to take your design to a local shop for printing. As always, there’s no charge from us. 
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