There’s just something about a paper greeting card that never loses its charm for some of us. We like to hold the greeting in our hands, feel the crisp paper, run our fingers over the words and pictures as if we were trying to absorb the essence of the message. Most of all we like to see the handwritten notes and the signatures of our loved ones. While ecards may be viewed instantly and forgotten over time, printed cards can be saved, cherished and shared for years. Although ecards have replaced printed cards in many instances as the more convenient, inexpensive and quick mode of wishing one another, printed cards still retain that special quality that electronic messages cannot convey effectively.
One of the first things to do is to decide where you are physically going to sell your cards. Are you going to sell online with your own store, on a managed platform such as Etsy, or through local businesses and crafts fairs? Word of mouth and selling cards to family and friends will only go so far when it comes to selling cards. Good research will help to determine the opportunities.
Velvet guestbooks. Paper bow-ties. Raw stone cufflinks. “Unexpected materials are a clever way to really draw friends and family into your celebration,” says Dayna. Keep guests guessing with a range of surface textures and finishes in unanticipated presentations—like this custom leather bouquet wrap, which serves as the ultimate rugged complement to any romantic flower arrangement. Tactile details that beg for a closer look (and maybe even a hands-on touch) encourage attendees to stay engaged in the moment—because there’s nothing wrong with snapping a picture, but some things are best experienced IRL.
Hi Pat, there are actually 2 versions on each post, the PDF (where you click the link) and the Jpeg. The Jpeg is the picture that’s showing on the page, just click to enlarge it and then save it. The resolution is not as high as the PDF, so the quality is not quite as a good, but the size is the same and it will probably still work for most of your projects. I hope that helps!
In March 2010, Kalin said that the company is profitable and "plans to go public, though not until at least next year." Financial statements required to be filed by Etsy in order to go public show that due to reinvestment of annually increasing gross profits in marketing, product development, and management, the company has not reported a net profit as of 2015.
The presentation of the cards—the packaging—helps make a successful handmade card business. A card that is neatly presented in a cellophane envelope looks more professional and can command a higher price than one that is unpackaged. Presenting cards in some form of packaging stops cards from becoming dirty or dog-eared and it also gives the ideal opportunity for further marketing. A label on the back with your phone number or website address could help you solicit further orders. Remember to consider shipping and packaging when factoring the costs per unit in your pricing formula.