Identifying your target market is key. Your target market is the group of people who will buy your cards. Getting the word out about your product is your marketing plan. Knowing your target market will help you define your prices and determine where to market your cards. For example, if you sell cards which will appeal to hipsters, your target market is going to be very different than if you are selling cards for a kid's birthday.

Cover Verse: An Irish Blessing May the road rise up to meet you, May the wind be always at your back, May the sun shine warm upon your face And the rains fall soft upon your fields, And, until we meet again, May God hold you in the hollow of His hand. Inside Verse: God bless you with the joy of His presence and the gift of His love on St. Patrick's Day and always.


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