As of March, 2016, Etsy's top three competitors according to Hoovers Online are Amazon Handmade, Craigslist, and eBay.[91] Etsy has been compared to "a crafty cross between Amazon and eBay",[52] and to "your grandma's basement".[92] Etsy also has a number of direct competitors. DaWanda [de], based in Germany, closed in August 2018, ezebee.com, based in Switzerland, is a global competitor, but also caters to freelancers and professionals[93] Bonanza (formerly Bonanzle and 1000 Markets[94]) is based in the United States and focuses on clothing and fashion, Zibbet and Made It which are based in Australia, iCraft is based in Canada,[95] Artfire is based in the United States,[96] and Hello Pretty is an online craft marketplace targeted at South Africans.[97] Tindie is based in Portland, Oregon, and focuses on technology and electronics.[98] ArtYah is based in California, United States undergoing speedy growth and has worldwide sellers and consumers of handmade items, vintage and some craft supplies.[99]
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There is an increasing number of online craft marketplaces, such as Etsy, Amazon's Handmade, Artfire, and many other specialist sites. Selling online is a viable proposition for anyone with access to the internet. No technical skills are required to set up an online store within these online handmade marketplaces. Starting a store on Etsy is relatively quick and easy to do. But, you will need to work hard at taking top-notch photos of your cards, crafting superb product descriptions, and learning about search engine optimization and keywords to really get your online business off the ground. Don't worry if this sounds daunting, the Etsy seller's handbook is a fabulous source of information and will help you get started.
50) Vintage Bathtub Printable. This fantastic vintage bathtub printable is from an 1897 catalog filled with plumbing supplies and fixtures. The black and white bathtub has claw feet and stylish stripes on it. There is a huge shower head and some lovely ceramic tile on the wall. Such a classic looking image, perfect to print and hang on a bathroom wall.
On Oct 1, 2013, Etsy changed its policy to allow sellers to outsource production to third parties and factories and to use shipping or fulfillment services.[105] The new rules allow products to be labeled "handmade" as long as the original idea for that item — or its "authorship" as C.E.O. Dickerson says — comes from its respective seller. Further, the policy changes allow Etsy businesses to hire as many employees as they deem necessary (including workers in different locations) and allow sellers to ship orders via third-party couriers rather than the post office.[106]
In February 2008, trouble at eBay, including a strike by some dissatisfied sellers, brought speculation that Etsy could be an increasing competitor.[55] At the same time, however, some Etsy sellers expressed discontentment with how Etsy was handling complaints about stores.[56] At the time, a comparison of the two websites included complaints that on Etsy, items are difficult to find, the interface "feels slow", and the buying and selling process is United States-centric.[57] Other reviewers enjoyed using Etsy's specialized search options,[58][59] including the "Shop Local" tool.[60]
If you are going to cover a range of cards and styles you will have a range of target markets and you will market-specific groups of cards to the relevant target market. Knowing your target market also helps you with marketing. If you know who this demographic is, you are much more likely to be able to reach out to them directly with your marketing efforts.

There is a plethora of photo editing tools that come with Mac computers, but it’s easier creating greeting cards when tools are in the same program. It has more than 165,000 royalty free images and 4,800+ templates to help you build a customized card for any occasion. All the editing tools are on the main page, which looks a bit cluttered. You hover the mouse over each tool for its name if you are having a hard time deciphering the images. You can print and export your finalized projects, but PrintMaster Platinum doesn’t have a sharing feature for popular social media platforms.


In Etsy's first year, it attracted attention for frequently adding new tools and functionality to the site to help sellers gain exposure and traffic, including Adobe Flash-based visualizations and a taxonomy of categories with tags.[51] Etsy passed $1.7 million in sales in May 2007.[52] On July 29, Etsy had its one-millionth sale and anticipated its two-millionth sale would occur mid-December 2007. In November 2007, buyers spent $4.3 million purchasing 300,000 items for sale on Etsy, an increase of 43 percent from October 2007.[3] In June 2007, it expected to be profitable by the fall,[28] but in December 2007 it was not a profitable company.[53] In January 2008, Etsy received an additional $27 million in funding from Union Square Ventures, Hubert Burda Media, and Jim Breyer.[54]
Anymore, the price of a card can nearly equal a premium coffee, so “free” is a breath of fresh air, and you won’t encounter fine print exceptions or surprise fees. Complete your Printable Card project using your home printer or send your creation as an eCard from our site via email or Facebook from your computer, phone, or tablet. You can even download the image or PDF file and save it to portable storage media, if you’d like to take your design to a local shop for printing. As always, there’s no charge from us.
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