Before you start selling your handmade cards take a little time to plan. You need a business plan. Investing time in planning upfront can help you stay on track, meet your goals, and avoid any nasty pitfalls along the way. There are a number of elements you need to consider during the planning process. Where will you sell? Who is your target audience? What makes you unique? These are just a few of the questions you need to answer as you develop a roadmap for your business.
If you are going to cover a range of cards and styles you will have a range of target markets and you will market-specific groups of cards to the relevant target market. Knowing your target market also helps you with marketing. If you know who this demographic is, you are much more likely to be able to reach out to them directly with your marketing efforts.
The site was launched in 2005 by iospace, a small company composed of Robert Kalin, Chris Maguire, and Haim Schoppik. The initial version had taken two and a half months to build. Later Jared Tarbell joined the team. Former NPR executive Maria Thomas joined as COO in 2008, was promoted to CEO and left Etsy in December 2009. Robert Kalin resumed his role as CEO from December 2009 until July 2011. Investors include Sean Meenan, Albert Wenger, Spencer and Judson Ain, Union Square Ventures, and founders of Flickr and Delicious.
I forgot your birthday And I'm feeling bad I forgot your birthday and now I'm so sad. I'm a silly, silly poo head Lawd, I'm a silly poo poo head I'm a silly poo poo head And I'm wishing I was dead. I forgot your birthday. You're such a good person And I like you a lot You mean so much to me Can't believe that I forgot I've been going crazy How much more can I take? I missed your birthday And I'm sure I missed the cake. I'm a silly poo poo head Lawd, I'm a silly poo poo head I'm a silly poo poo head And I'm wishing I was dead. I forgot your birthday. I'm all tore up inside. You're such a special person to me. I can't believe I've been such a silly poo poo head. Only a silly poo poo head would forget your birthday. Can you forgive me? Oh, pretty please. I'm a silly poo poo head. And I'm wishing I was dead. I forgot your birthday. Sorry about that. It won't happen again. Hope it was happy...!
In an interview in August 2013, CEO Chad Dickerson emphasized the importance of human interaction and meaning from creativity in regard to his perspective on Etsy. Dickerson described the website as "a platform that provides meaning to people, and an opportunity to validate their art, their craft", and after spending time with Etsy users, Dickerson learned that "all commerce is about real human interaction". Dickerson also provided a summation of Etsy that is a further reflection of the company's relationship- and meaning-based ethos: "At the end of every transaction, you get something real from a real person. There is an existential satisfaction to that."
Think about the product that you are selling. Put together a product development plan that shows how versatile your idea is. Can it grow? Does that product spawn other products or idea that can potentially sell? While simply making some cards and putting them up for sale might prove successful, you will likely need more than the initial product. A product development plan will help take out the guesswork of how to make products that sell.
Hi Pat, there are actually 2 versions on each post, the PDF (where you click the link) and the Jpeg. The Jpeg is the picture that’s showing on the page, just click to enlarge it and then save it. The resolution is not as high as the PDF, so the quality is not quite as a good, but the size is the same and it will probably still work for most of your projects. I hope that helps!