A couple of years ago, I shared this post about an incredible resource for printing vintage botanical art prints – Botanicus – the free, Web-based encyclopedia of digitized botanical literature from the Missouri Botanical Garden Library.  When I found that resource, I couldn’t believe how many incredible and totally free images were just out there on the web to be printed and framed.  It’s a budget decorator’s dream!  I really didn’t think it could get any better – BUT IT JUST DID!
A couple of years ago, I shared this post about an incredible resource for printing vintage botanical art prints – Botanicus – the free, Web-based encyclopedia of digitized botanical literature from the Missouri Botanical Garden Library.  When I found that resource, I couldn’t believe how many incredible and totally free images were just out there on the web to be printed and framed.  It’s a budget decorator’s dream!  I really didn’t think it could get any better – BUT IT JUST DID!
In an interview in August 2013, CEO Chad Dickerson emphasized the importance of human interaction and meaning from creativity in regard to his perspective on Etsy. Dickerson described the website as "a platform that provides meaning to people, and an opportunity to validate their art, their craft", and after spending time with Etsy users, Dickerson learned that "all commerce is about real human interaction". Dickerson also provided a summation of Etsy that is a further reflection of the company's relationship- and meaning-based ethos: "At the end of every transaction, you get something real from a real person. There is an existential satisfaction to that."[90]
If you are starting a business for the first time there's a wealth of support and information available including online groups. If you plan to sell on Etsy, you will find many tutorials available to get you started. You'll also find a wide selection of books published on the subject of running a successful handmade business. When looking at books, make sure you find books that are up to date. The market for selling handmade cards and other products is constantly changing. Another great option is online training and workshops. 

There is a plethora of photo editing tools that come with Mac computers, but it’s easier creating greeting cards when tools are in the same program. It has more than 165,000 royalty free images and 4,800+ templates to help you build a customized card for any occasion. All the editing tools are on the main page, which looks a bit cluttered. You hover the mouse over each tool for its name if you are having a hard time deciphering the images. You can print and export your finalized projects, but PrintMaster Platinum doesn’t have a sharing feature for popular social media platforms.


The presentation of the cards—the packaging—helps make a successful handmade card business. A card that is neatly presented in a cellophane envelope looks more professional and can command a higher price than one that is unpackaged. Presenting cards in some form of packaging stops cards from becoming dirty or dog-eared and it also gives the ideal opportunity for further marketing. A label on the back with your phone number or website address could help you solicit further orders. Remember to consider shipping and packaging when factoring the costs per unit in your pricing formula.
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