The presentation of the cards—the packaging—helps make a successful handmade card business. A card that is neatly presented in a cellophane envelope looks more professional and can command a higher price than one that is unpackaged. Presenting cards in some form of packaging stops cards from becoming dirty or dog-eared and it also gives the ideal opportunity for further marketing. A label on the back with your phone number or website address could help you solicit further orders. Remember to consider shipping and packaging when factoring the costs per unit in your pricing formula.
Anymore, the price of a card can nearly equal a premium coffee, so “free” is a breath of fresh air, and you won’t encounter fine print exceptions or surprise fees. Complete your Printable Card project using your home printer or send your creation as an eCard from our site via email or Facebook from your computer, phone, or tablet. You can even download the image or PDF file and save it to portable storage media, if you’d like to take your design to a local shop for printing. As always, there’s no charge from us.
What sets you apart from all the other card making businesses out there? How will you stand out? If you take a look at the successful handmade card sellers on websites such as Etsy, you will see that very often they sell into a tightly defined niche. This is useful in a crowded market. If you are worried about competing in a very general market, take a look and see if there is a niche you can break into. This can be what makes you unique, and set you up as one of the only businesses catering to that segment.
In 2011, in an effort to add social networking features to Etsy, the company implemented features that allowed users to search other users' buying histories and to trace their purchasing transactions. Etsy thought this feature would allow Etsy users to connect to individuals with similar buying and/or selling histories and an automatic opt-in was applied to all users without the attainment of prior permission. Users of the service raised concerns over the feature's violation of privacy rights, but an official response was not released by the company.
Making and selling handmade greeting cards provides the opportunity to simply earn a few extra dollars or to build a significant income. Most small card businesses fall halfway between these two extremes. Handmade cards remain popular and many people like to give handmade cards to mark birthdays and other special occasions. The greeting cards market is a $7.5 billion annual industry.
However, it’s hard to ignore that some of the graphic design tools Hallmark includes give you more control over your creations than even Canva, our best pick, which only has basic drag-n-drop tools. Also, it has more filters, fonts and effects than Canva, though neither program has photo editing tools such as those for cropping images and removing red-eye. Hallmark Card Studio comes with significantly fewer clip art choices than Canva, as well as some of the other greeting card design programs we tested. However, its graphics are high quality, so they are easy to resize and alter for your design. Though not quite trendy, there are a lot of cute and attractive graphics and templates that cover major and minor holidays and events as well as a host of other types of projects you can make, including ornaments, certificates and business cards. Unlike Canva, Hallmark includes templates for traditional single- and multi-fold cards. Hallmark Card Studio also offers a lot of support to help first-time users, including a searchable index, video tutorials and an in-software link to its website. In addition, it is one of the few services we reviewed that offers technical support over the phone.
I really loves maps and I hope these images inspire you, like they do me! Go big with a gallery wall or go small with a 5×7 print in a frame – these lovely images are so versatile! Whatever you do, I would love to see, send us a photo, message us on Facebook, or tag #imaremodelaholic on Instagram! I can’t wait to see where your creativity takes you!