Telling your mom happy birthday with meaningful birthday greeting cards has literally never been easier (really, we’re in a new age here). Just choose your favorite card (we know it can all be overwhelming, just go with your gut on this one), write your personal message, and hit send. Didn’t we say it was easy? Never go to the post office again. Send a birthday card online with Postable and your friends will love you! And just so you never forget another birthday again, make sure your birthday alerts are turned on.
In September 2015, Etsy made further changes to its manufacturing policy with the launch of Etsy Manufacturing, a marketplace allowing sellers to connect with outside manufacturers to fabricate their products. Manufacturers must be reviewed and approved by Etsy to ensure they adhere to certain criteria, although Etsy will not conduct visits or in-person inspections. Sellers must apply and be approved to work with any partners listed on Etsy Manufacturing and are required to disclose their use of outside manufacturers on their pages.
As of March, 2016, Etsy's top three competitors according to Hoovers Online are Amazon Handmade, Craigslist, and eBay. Etsy has been compared to "a crafty cross between Amazon and eBay", and to "your grandma's basement". Etsy also has a number of direct competitors. DaWanda [de], based in Germany, closed in August 2018, ezebee.com, based in Switzerland, is a global competitor, but also caters to freelancers and professionals Bonanza (formerly Bonanzle and 1000 Markets) is based in the United States and focuses on clothing and fashion, Zibbet and Made It which are based in Australia, iCraft is based in Canada, Artfire is based in the United States, and Hello Pretty is an online craft marketplace targeted at South Africans. Tindie is based in Portland, Oregon, and focuses on technology and electronics. ArtYah is based in California, United States undergoing speedy growth and has worldwide sellers and consumers of handmade items, vintage and some craft supplies.
Etsy is popular as a side-business, as well as a place to buy goods made from recycled and upcycled materials, along with less expensive or more unusual versions of mass-produced items. The unique nature of many of the items for sale is part of their appeal to some shoppers. Product photos on Etsy tend to be editorial or artistic instead of commercial catalog style. Sellers can add tags to their products to help buyers find them, and buyers can choose to search for items available locally. Etsy staffers publish lists of featured items.
In 2014, Etsy garnered a revenue of US$195.6 million, but registered a net loss of US$15.2 million. The platform generates revenue primarily from three streams: its Marketplace revenue includes a fee of  5% of final sale value, which an Etsy seller pays for each completed transaction, on top of a listing fee of 20 cents per item; Seller Services, Etsy's fastest growing revenue stream, includes fees for services such as "Promoted Listings", payment processing, and purchases of shipping labels through the platform; while Other revenue includes fees received from third-party payment processors.
Before you start selling your handmade cards take a little time to plan. You need a business plan. Investing time in planning upfront can help you stay on track, meet your goals, and avoid any nasty pitfalls along the way. There are a number of elements you need to consider during the planning process. Where will you sell? Who is your target audience? What makes you unique? These are just a few of the questions you need to answer as you develop a roadmap for your business.
There are also plenty of photo hosting sites you can use to store your image files online, including Google Photos, Dropbox, SmugMug and Photobucket. Most of these sites offer basic free storage for a small quantity of files, and they make it easy to label and organize your images as you see fit. Different sites have different features, but most offer premium paid services that may better suit your needs.
Shortly after the IPO in 2015, a group of investors filed a class action lawsuit against Etsy claiming fraud. The suit claimed that Etsy's CEO and officers failed to disclose numerous problems with the site which could affect the stock price, among them that "more than 5 percent of all merchandise for sale on Etsy’s website may be either counterfeit or constitute trademark or copyright infringement” and that “brands are increasingly pursuing sellers on Etsy for trademark or copyright infringement, jeopardizing listing fees and commissions." The suit also claimed that Etsy management knew of the rampant trademark and copyright infringement but did little to stop it, and in fact worked to hide this information from potential investors.
Anymore, the price of a card can nearly equal a premium coffee, so “free” is a breath of fresh air, and you won’t encounter fine print exceptions or surprise fees. Complete your Printable Card project using your home printer or send your creation as an eCard from our site via email or Facebook from your computer, phone, or tablet. You can even download the image or PDF file and save it to portable storage media, if you’d like to take your design to a local shop for printing. As always, there’s no charge from us.