Before starting a handmade card business that uses artwork from another designer, be it in a stamp form or ready printed, check whether this artwork comes with a commercial use license or if you have to pay for the licensed image (once or every time it's used)? If you do have to pay for the image, make sure that cost gets factored into your pricing formula as you determine the per-unit cost of your cards.
Can you keep a secret? “Taking a cue from a certain celebrity wedding, this year couples are saying ‘I do’ with covert messages incorporated into their attire and accessories,” says Dayna. Whether you stamp a custom message on a tie bar, sew a sentimental patch into the lining of your gown, or opt for matching rings that come together to form the letters of your choice, these ultra-personalized touches prove that sometimes the most special details are the ones your guests can’t see.
Make their birthday card as unique as they are. Whether you’re personalising a cute Tatty Teddy card for mum, a funny card for dad, or a glittery fold-out card for your bestie, we have a perfect birthday card designed just for them. There’s also a wide range of birthday party invitations and milestone cards for all those big occasions, such as 21st birthdays, 30th birthdays, 50th birthdays, and even turning 100 birthday cards.
Never again will partygoers accidentally leave their favors behind when they head home at the end of the night. “This year, brides and grooms are sending guests away with gifts thoughtfully selected to be utilized and enjoyed in their everyday lives,” says Dayna. Because in an age of increasing attention to clutter (thank you, Marie Kondo), functional is the name of the game, and the most popular picks of the moment are the ones designed to be put to use—or even consumed, like these petite, personalized servings of coffee and honey.
What sets you apart from all the other card making businesses out there? How will you stand out? If you take a look at the successful handmade card sellers on websites such as Etsy, you will see that very often they sell into a tightly defined niche. This is useful in a crowded market. If you are worried about competing in a very general market, take a look and see if there is a niche you can break into. This can be what makes you unique, and set you up as one of the only businesses catering to that segment.
Much of the information we learn from investigations can’t be shared with the larger community out of respect for the privacy of the seller being investigated, so there is a natural divergence between what the community sees when they report a seller and what we see as we go deeper on the case. … [T]here are times when available public evidence suggests that a violation of our policy is clear, and our investigations find that it’s actually not the case.
Call her clairvoyant, but last year Dayna predicted statement sleeves would take the bridal fashion world by puffy, voluminous storm in 2019—and all signs point to an accurate forecast. But before you start conjuring up visions of rigid, restrictive Victorian getups, think again—these sleeves are loose, flowy, and thanks to sheer fabrics and patterned lace cutouts, even downright sexy. Dayna’s top picks for a “glamorous, romantic, and completely Insta-worthy” long-sleeved look? Retro bell sleeves and—wait for it—an effortless silk bridal caftan.