In September 2015, Etsy made further changes to its manufacturing policy with the launch of Etsy Manufacturing, a marketplace allowing sellers to connect with outside manufacturers to fabricate their products. Manufacturers must be reviewed and approved by Etsy to ensure they adhere to certain criteria, although Etsy will not conduct visits or in-person inspections. Sellers must apply and be approved to work with any partners listed on Etsy Manufacturing and are required to disclose their use of outside manufacturers on their pages.[108]
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What sets you apart from all the other card making businesses out there? How will you stand out? If you take a look at the successful handmade card sellers on websites such as Etsy, you will see that very often they sell into a tightly defined niche. This is useful in a crowded market. If you are worried about competing in a very general market, take a look and see if there is a niche you can break into. This can be what makes you unique, and set you up as one of the only businesses catering to that segment.
Social media is a great place to get the word out about your handmade cards. Whether it's Pinterest, Facebook, Instagram, or another outlet, you have a tremendous opportunity to reach a wide group of people the world over. Look for Facebook sales groups, which are groups that allow selling to members. Some groups do not allow selling and you will risk coming over as spammy if you post in these groups without permission. Do a search on Facebook for Etsy groups. There are plenty to choose from. Instagram can also be a great place to show your work, just make sure that the link in your profile is to your store.
A couple of years ago, I shared this post about an incredible resource for printing vintage botanical art prints – Botanicus – the free, Web-based encyclopedia of digitized botanical literature from the Missouri Botanical Garden Library.  When I found that resource, I couldn’t believe how many incredible and totally free images were just out there on the web to be printed and framed.  It’s a budget decorator’s dream!  I really didn’t think it could get any better – BUT IT JUST DID!
The Graphics Fairy is a resource for Home Decorators, Graphics Designers and Crafters. Find over 6,000 FREE Vintage images, Illustrations, Vintage Pictures, Stock Images, Antique Graphics, Clip Art, Vintage Photos, and Printable Art, to MAKE craft projects, collage, Mixed Media, Junk Journals, DIY, scrapbooking, etc! DIY and Craft Tutorials, and Home Decorating Ideas are offered as well. Daily vintage image downloads since 2007. Most are Jpegs, or PDFs, but there are some Vectors as well. As far as I know these are all Royalty Free Images that are in the Public Domain in the US. However I cannot guarantee that. Please see my Faq page to find info on copyright laws in your country.
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