Before you start selling your handmade cards take a little time to plan. You need a business plan. Investing time in planning upfront can help you stay on track, meet your goals, and avoid any nasty pitfalls along the way. There are a number of elements you need to consider during the planning process. Where will you sell? Who is your target audience? What makes you unique? These are just a few of the questions you need to answer as you develop a roadmap for your business.
On March 3, 2015, Etsy announced that it had filed for a $100 million USD IPO. As of 2015, Etsy generated transactions worth US$1.93 billion on its platform, which has 54 million members. Etsy went public on April 16, 2015. The company's valuation was $1.8 billion and raised $237 million in IPO proceeds. Less than a month later, Etsy stock dropped more than 8%. The stock closed at $30 on its first day of trading on April 16 and dropped down to $20.32 as of May 11.
Beth made a gorgeous journal using Letter to Rose printable kit. She paired the images with delicate laces for a very shabby chic junk journal. Enjoy the photos of her journal and draw inspiration from the unique way she has of combining elements on her pages. Beth has a flip-though of this journal on her YouTube channel. You can view it here. Beth's etsy store: https://www.etsy.com/ca/shop/JournalB...
Hi, I love looking at all of your post and have printed and used some of them, they are just wonderful and I love looking at all the pictures. I am subscribed to your site but do not get your post in my email anymore. I did get them and then a few months back they stopped coming. I have a yahoo email do you think that has anything to do with it? Is there another way I can get them sent right to me instead of finding them on other sites?
If you are going to cover a range of cards and styles you will have a range of target markets and you will market-specific groups of cards to the relevant target market. Knowing your target market also helps you with marketing. If you know who this demographic is, you are much more likely to be able to reach out to them directly with your marketing efforts.
The presentation of the cards—the packaging—helps make a successful handmade card business. A card that is neatly presented in a cellophane envelope looks more professional and can command a higher price than one that is unpackaged. Presenting cards in some form of packaging stops cards from becoming dirty or dog-eared and it also gives the ideal opportunity for further marketing. A label on the back with your phone number or website address could help you solicit further orders. Remember to consider shipping and packaging when factoring the costs per unit in your pricing formula.