In this section, you can actually design and create your own card and print it out in your home to send to family and friends. There is a template to which you can upload a personal or family photo from your computer or choose one of the many images available on the site. You can also choose from among the many message options and also add your own personal note. Print it out and voila! You have your own custom paper greeting card that you can sign, seal with love and send just in time for the special occasion!
As of March, 2016, Etsy's top three competitors according to Hoovers Online are Amazon Handmade, Craigslist, and eBay. Etsy has been compared to "a crafty cross between Amazon and eBay", and to "your grandma's basement". Etsy also has a number of direct competitors. DaWanda [de], based in Germany, closed in August 2018, ezebee.com, based in Switzerland, is a global competitor, but also caters to freelancers and professionals Bonanza (formerly Bonanzle and 1000 Markets) is based in the United States and focuses on clothing and fashion, Zibbet and Made It which are based in Australia, iCraft is based in Canada, Artfire is based in the United States, and Hello Pretty is an online craft marketplace targeted at South Africans. Tindie is based in Portland, Oregon, and focuses on technology and electronics. ArtYah is based in California, United States undergoing speedy growth and has worldwide sellers and consumers of handmade items, vintage and some craft supplies.